American Vogue vs. British Vogue

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I've always been interested by American magazines and I do buy American Vogue when I can, along with Teen Vogue and Nylon. I also buy a number of British magazines, I thought I would compare the US and British editions.

American Vogue

The April issue of American Vogue was possibly the most controversial cover of all time. Kim Kardashian and Kanye West cover shot by Annie Leibovitz, cause speculation over been the first rapper, interracial couple and reality tv star to appear on the cover. Some people said they didn't deserve the honour but it ended up selling over half a million copies which is more than Beyoncé's and Michelle Obama's.
American Vogue is more commerical with editorial adverts inserted from big american companies such as Nordstrom and Saks. Throughout the magazine, there is a large proportion of editorials in comparison to British Vogue. Throughout the magazine, there is more of a focus on the hottest parties, socialites and celebrity culture. 

British Vogue

Nigella Lawson was British Vogue's cover girl for April in a sophisticated shoot. Also deemed to be a controversial shoot as Nigella's personal life has hit the headlines recently. The shoot is very laid back and minimal which is a huge contrast between the American issue which was a huge spectacle.

The content within the magazine is very specific to a target audience with articles about politics, health and psychology. 

Even though these issue's are both Vogue, I find the American issue more commercial and relateable and the British one aims for the elite. Targeting the more well off folks who tend to live in the countryside. In my opinion, I'd rather buy ELLE as I personally can't relate to Vogue and since they revamped the magazine a couple years back it changed dramatically and targets an older demographic with a higher income.

Innovative Thinking & News Debate

In today's lecture we covered a number of subjects relating to current affairs, successful businesses and preparing us for third year. It was great to provide my input and also listen to everyone else's opinions on such a variety of topics. 

We started off the session discussing how to be successful. Innovative thinking is key, especially in the third year with been unique with our final project and knowing what the customer wants. We also need to play about with ideas, brainstorm and experiment to see what would make the most profit. 

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We discussed about interning in London, the pro's and con's. Sometimes it's better to speak up when in a role as you may be took more seriously. Living in London was also a topic and the rising costs of living in the capital might not make accessible despite been the central hub of the fashion world. I think it's something really important to think about as after graduation we will all be thinking about where to go. Would it be better to commute into London or is a house share the best?

We also had a debate about current affairs and what is happening in the media. We discussed how much is controlled on the news and what could be kept from the general public. We looked at Terrorism, Conspiracy theories surrounding 9/11, the missing Malaysian flight.

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Celebrity Culture is another topic we discussed and how certain topics can be relatable. For Example; how celebrities body image is scrutinized under the media spotlight. This can be related to the pressure of looking good in the current social standing and how some people might judge you. It's all the same whether your a celebrity or a student - Some will be there to judge you and someone will feel inadequate with they way they look.